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What We Do

Real marketing services.
Built for your industry.

We offer the full range of marketing services — strategy, brand, digital, content, advertising, and social. Every service is shaped around how your specific industry operates in Salem and the Willamette Valley.

Service 01

Strategic Marketing Planning

Every engagement starts here. Before we build anything, run any ads, or write a single word, we need to understand your business — how it operates, who it serves, and what success actually looks like for you. That understanding becomes the strategy that makes everything else worth doing.

A marketing plan is not a slide deck. It is a working document that tells your team what to focus on, in what order, for what purpose. We build plans that are specific to your industry and your market in Salem — not templates we filled in with your name.

This is the service we recommend most often as a starting point. Everything downstream — your website, your ads, your content — performs better when it comes from a clear strategic foundation.

What's Included

  • Current marketing audit
  • Competitor landscape review
  • Ideal customer profile
  • 12-month marketing calendar
  • Brand messaging framework
  • Channel and budget priorities
  • 30-day quick-win action plan
  • Quarterly review cadence
Marketing strategy illustration

Start with strategy. Everything else follows.

Best for
Any business without a written plan Businesses that have tried marketing and seen little return Companies entering a new season or growth phase
Starting at
$1,500
One-time project. Ongoing strategy retainer available.
Get Started
Brand and creative illustration

Your brand is the first impression. Make it count.

Best for
Established businesses with outdated branding Growing companies that need to look the part Businesses with inconsistent visuals and messaging
Starting at
$800
Audit and strategy. Design partner referrals available.
Get Started
Service 02

Brand & Creative

Your brand is what people see before they ever speak to you. The truck wrap. The job site sign. The website header. The proposal cover. For contractors, farmers, and trades businesses, credibility is everything — and your brand either builds it or costs you.

We help businesses develop a brand that is consistent, professional, and true to who they are. That means a clear positioning statement, a defined visual direction, and messaging that works the same way across a business card as it does on a website.

We do not design logos in-house. What we do is build the strategic direction — the story, the positioning, the standards — and connect you with the right design partner to bring it to life.

What's Included

  • Brand audit
  • Positioning statement
  • Tagline development
  • Messaging framework
  • Visual identity direction brief
  • Brand voice guidelines
  • Brand standards document
  • Design partner referrals
Service 03

Digital & Web

When someone searches for a roofer, a landscaper, or a farm stand in Salem, your digital presence determines whether they find you or your competitor. For most trades and agricultural businesses, this is the single biggest gap between the quality of their work and the volume of their leads.

We handle the digital side of your business: local SEO, Google Business Profile, website strategy and content, and the foundational digital presence that makes you findable by the people already looking for what you do.

We focus on what drives actual business — phone calls, direction requests, contact form submissions — not traffic numbers and impression counts.

What's Included

  • Local SEO strategy
  • Google Business Profile optimization
  • Website content audit and rewrite
  • Keyword research (Salem-focused)
  • Citation building and cleanup
  • Review generation strategy
  • Monthly performance reporting
  • Website strategy and direction
Digital and web illustration

Get found before your competitor does.

Best for
Contractors and trades businesses Farm stands and agricultural producers Any Salem business with low online visibility
Starting at
$800 + $400/mo
Setup plus monthly management.
Get Started
Content and PR illustration

Your story, told well, opens doors.

Best for
Businesses with a strong story not yet told Companies building industry credibility Organizations seeking media or buyer attention
Starting at
$1,000
Project or monthly content retainer.
Get Started
Service 04

Content & Public Relations

Good work tells a story. A farm that has grown in the Willamette Valley for three generations has a story worth telling. A contractor who has built hundreds of homes in Salem has a story worth telling. Most businesses just never get around to telling it — and the ones who do build trust faster than any ad ever could.

We create the content that communicates your expertise, your values, and your work to the audiences that matter. From email newsletters and blog posts to press outreach and industry placements, we help your story reach the right people.

For agricultural businesses and producers, this includes the buyer-facing materials — sell sheets, supplier profiles, compliance stories — that open relationships with restaurants, co-ops, and retail buyers.

What's Included

  • Content strategy
  • Blog and article writing
  • Email newsletter strategy and writing
  • Press releases and media outreach
  • Supplier and buyer-facing materials
  • Case study development
  • Website copywriting
  • Industry publication placement
Service 05

Advertising

Advertising works when it reaches the right person at the right time with the right message. For blue-collar industries and agricultural businesses in Salem, that means campaigns built around how your customers actually make buying decisions — not borrowed tactics from consumer marketing playbooks.

We manage paid search, social advertising, and traditional media campaigns for businesses that need to generate leads, fill seasonal pipelines, or build awareness in specific local markets. Every campaign starts with a clear objective and a defined audience.

We recommend advertising after a solid strategic and digital foundation is in place. Ads are an accelerator — they amplify a message that already works, not a substitute for one you haven't built yet.

What's Included

  • Google Ads (Search and Local)
  • Facebook and Instagram advertising
  • Seasonal campaign strategy
  • Ad copy and creative direction
  • Audience targeting and segmentation
  • Budget allocation and management
  • Performance reporting
  • Traditional media guidance
Advertising illustration

Advertising that reaches your buyers, not everyone.

Best for
Businesses with proven services ready to scale Seasonal businesses filling pipeline gaps Companies targeting specific Salem-area audiences
Starting at
$700/mo
Management fee. Ad spend billed separately.
Get Started
Social media illustration

Consistent. Relevant. Actually worth following.

Best for
Trades businesses with visual work to show Farms and nurseries with seasonal stories Any business that has gone quiet online
Starting at
$600/mo
Strategy only or full monthly management available.
Get Started
Service 06

Social Media

Social media for a trades business or a farm is not about going viral. It is about showing up consistently where your customers spend time, building familiarity, and earning trust before someone ever picks up the phone or walks through the door.

A before-and-after photo of a remodel. A harvest update from a Marion County farm. A time-lapse of a roof being replaced. These are not marketing gimmicks — they are honest windows into work that people genuinely respect. We help you capture and share them without it becoming a second job.

We build platform strategies, content calendars, and posting cadences around your actual schedule and capacity. Consistent beats clever every time.

What's Included

  • Platform audit and recommendations
  • Monthly content calendar
  • Caption and copy writing
  • Hashtag and keyword strategy
  • Google Business Post strategy
  • Content repurposing guidance
  • Engagement and community management
  • Monthly performance review
Transparent Pricing

What to expect.

Every engagement is custom-scoped after the strategy call. These are starting points. Ongoing retainer and bundled service pricing available.

Service Investment Guide

50% deposit to begin. Balance on delivery. Net 15. No long-term lock-in after initial term.

Strategic Marketing Planning
Audit, strategy, 12-month plan
From $1,500
Brand & Creative
Positioning, messaging, visual direction
From $800
Digital & Web
SEO, GBP, website strategy, citations
From $800 + $400/mo
Content & Public Relations
Writing, storytelling, media outreach
From $1,000
Advertising
Google, Facebook/Instagram, campaign management
From $700/mo
Social Media
Strategy, content calendar, management
From $600/mo
Full-Service Retainer
Ongoing marketing leadership across multiple services
From $2,000/mo
Book a Free Strategy Call

Not sure where to start? The strategy call will tell you exactly which service fits your situation.

Every engagement begins with a conversation.

Free 30-minute strategy call. We learn about your business and you decide if we are the right fit. No pitch, no pressure.